meet SAMANTHA CUSICK
Entrepreneur. Podcaster. Hairdresser.
AS SEEN IN
Samantha is a renowned and respected hair stylist. While others chase trends, Samantha builds legacies - founding salons, launching platforms, and shaping the future of beauty.
SILLY LITTLE GIRLS CLUB.
Samantha’s podcast The Silly Little Girls Club, launched at Soho House with Mel C, transforms a past insult into a platform for real talk and reinvention.
Through raw conversations with diverse guests, it’s reshaping how women define success in business.
BRAND ASSOCIATIONS
WORK TOGETHER
Daring to build beyond the expected, Samantha isn’t just part of the conversation; she’s shaping what comes next.
achievements & AWARDS
From building businesses that break the mould to winning some of the industry’s biggest accolades, here’s what I’ve been proud to achieve.
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2026
FINALIST - Business Director Of The Year
FINALIST - Social Stylist Of The Year
FINALIST - Sustainable Salon Of The Year
FINALIST - Customer Service Award
FINALIST - Innovation
2025
FINALIST - Business Director Of The Year
FINALIST - Social Stylist Of The Year
WINNER - Sustainable Salon Of The Year - Stā Studios
FINALIST - Salon Of The Year - Samantha Cusick London
2024
WINNER - Independent Salon Business Newcomer - Stā Studios.
WINNER - Salon Design Award
FINALIST - Business Director Of The Year
FINALIST - Sustainable Salon of The Year
FINALIST - Innovation of The Year
FINALIST - Marketing Campaign of The Year.
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2025
WINNER - Leadership
WINNER - Collaboration
FINALIST - Educatiom
FINAILIST - Experience
2024WINNER - Business Thinker Award
FINALIST - Best Client Experience
FINALIST - Sustainability Hero
FINALIST - Best New Salon
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2024
WINNER - Independent Business Space of The Year - Stā Studios.
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WINNER - Hair Influencer of The Year
FOUNDER
Samantha Cusick is reshaping the future of British hairdressing.
While the industry chases trends, she builds legacies - laying the foundations of a brand built to lead. A multi-salon founder, podcaster, speaker, and industry seer, Samantha doesn’t just spot what’s next - she creates it.
Now at the helm of a multi seven-figure, consumer-first business, her leadership is both precise and personal. She blends sharp instinct with deep integrity, operating outside the lines and ahead of the curve. Samantha is living proof that the future isn’t followed - it’s forged by those bold enough to write their own rules.
FOLLOW US On Social Media
@samanthacusicklondon
